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Manager, Integrated Marketing

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Marketing
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Sales (MLG)
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MAR0000IN Requisition #
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Manager, Integrated Marketing – NYC


Activision Blizzard Media Networks and Major League Gaming are growing FAST and we need an Integrated Marketing Manager who has a passion for creative marketing as a means to help us reach our aggressive goals!  After an exciting recent acquisition by Activision Blizzard, the world’s largest interactive gaming company, we are seeking a driven, motivated and eager Integrated Marketing Manager to play a critical role in creating, implementing and executing a new generation of marketing partnerships. Our new Marketing Manager will be a proactive, organized and focused professional who takes pride in understanding our product lines and helping the sales team deliver knock-out results. As a critical member of the MLG team, you will help shape the future of eSports.


Scope of Responsibilities:

  • Work with sales leaders to ideate, develop and implement creative marketing programs across live events, broadcast integration, social extensions and more
  • Assist with client communication with regards to campaign implementation and management
  • Attend client meetings to present integrated marketing concepts and research finding
  • Ensure that the sales team has the required sales materials and support information for sales calls and RFP responses
  • Utilize ideation, exceptional writing and presentation design skills that will help articulate concepts for RFP responses, proposals, and any and all client presentations
  • Oversee the post-sell process serving as the primary strategic partnerships point of contact to help address campaign questions/refinements and maximize campaign delivery
  • Regularly communicate with the sales team on industry findings, trends and news, with an emphasis on eSports, Digital Media and marketing trends
  • Support the sales team with developing product packages for campaigns
  • Help organize research for proposals, special projects and administrative tasks as needed
  • Conduct mid-campaign digital performance reviews and provide updates to stakeholders 

Qualifications:

  • Bachelor’s Degree in Business, Marketing or related discipline
  • 5+ years of experience in Integrated Marketing or Brand Management
  • Proficiency with MS Office products, CRM systems, Keynote, Visio and similar platforms
  • Demonstrated penchant for accuracy and attention-to-detail
  • Passion for Video Games and knowledge of the eSports marketplace is a HUGE plus!


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